About Us

Since 1990, Visit Yuma’s mission has been to promote Yuma as a destination city through sharing and celebrating the rich heritage, local events, and the history of Yuma, Arizona with its visitors and Yumans (Yuma natives).

Visit Yuma is a nonprofit corporation that is tax-exempt under section 501(c)(6) of the federal tax code. Growing each year, Visit Yuma has more than 320 members and 10 year-round employees, and is governed by a volunteer board of directors.

Visit Yuma activities are supported in part by a two percent hospitality tax collected by hotels, restaurants and bars. This collection helps Visit Yuma facilitate unique, local events that attract both visitors and Yuma natives.

Visit Yuma markets the Yuma area within the travel and tourism industry, as well as the local drive market. Visit Yuma annually distributes more than 40,000 copies of its visitor magazine, which contains a calendar of things to do in Yuma, where to shop in Yuma, and much more. This guide can also be downloaded or browsed here.

Take a short drive over to downtown Yuma for a local bite to eat, and finish off strolling the historic downtown Yuma Main street – you will experience firsthand why Yuma is an authentic and fun destination.

To see what we've been up to and what we are planning check out our Annual Report and Program of Work below!

Annual Report 2023

Annual Report 2022

Program of Work 2023